Launching a natural, high-performance skincare line
D2C Launch & Operations
A wellness expert launched a line of natural skincare and needed a website and acquisition program.
The problem
A wellness expert and spa owner was looking to launch her own line of high-performance, natural skincare products.
The approach
A 12-week design and launch of a Shopify e-commerce website, including social integration, mobile-first design, and full catalog load. Following the launch, ongoing marketing campaigns to acquire, engage, and retain customers, including email marketing, social media, blogging, site optimization, SEO, and partnerships.
The results
A site launch on time and on budget, and ongoing e-commerce growth.
- +75% year-over-year revenue growth
- +90% overall year-over-year traffic growth
- +175% year-over-year organic traffic growth